Indians are 'new' brand enjoyers who look for variety and give importance to experience, according to the latest 'Eye on Asia Study' released by Grey Group Asia Pacific, a leading marketing communication company.
After Reid & Taylor, S Kumars Nationwide wants to try its luck in all segments.
Globally, Perfetti Van Melle ranks third in the confectionery sweepstakes after Mars and Cadbury. But in India, it leads the pack with a 25 per cent share of the Rs 3,000-crore (Rs 30 billion) per annum market
A recent KPMG survey highlights the huge potential for banks to grow their market with the rise in mobile phone subscribers in India. The most profound impact of mobile banking and payment services is that they provide the non-banking population with access to modern financial services, giving them tools to improve their living standards. Innovative m-banking services are fast arriving in the market.
Today, when you check into a hotel, be sure to expect more than just a helpful bell-boy and a smiling concierge. As it is, the category of business travellers has been growing at a healthy clip. However, the rise of low-cost airlines and the 2010 Commonwealth Games in New Delhi has now given the entire travelling space a shot in the arm.
The economic slowdown has taken its toll on consumer confidence. India has fallen from the top to third in the latest round of the Nielsen Global Consumer Confidence Survey and now ranks behind Indonesia and Denmark. It is the largest bi-annual study of its kind and is carried out on more than 25,000 Internet users in 50 countries.
Families take more frequent breaks on long weekends.
Kishore Biyani, the retail baron, seems ready to smoke the peace pipe with suppliers with whom he has been at loggerheads for the past few months. The move comes at a time when some of his recently launched private-label product categories are outselling those of multinational rivals such as Nestle.The founder of Future Group of retail chains including Food Bazaar and Pantaloon recently launched a series of in-house value-for-money consumer products.
Smarting from a protest-ridden start, KFC is now on its second course deciphering the Indian audience. KFC learnt the obvious lesson that a multinational, entering a country where nationalists were still making it harder to shake off the licence raj, could not afford hubris.
Interestingly, the ad also takes the Shahrukh Khan versus Aamir Khan rivalry to another level. Previously, the two stars battled over Pepsi and Coke, then Toyota and Hyundai, and now Nokia and Samsung. So will 2008 belong to SRK or Aamir?
In the last two rounds of the Nielsen Global Online Consumer Survey, both India and the world witnessed dips in confidence. Now in the face of the ever-worsening economic environment, marked by rising inflation and interest rates, the subprime and credit crises, and fickle stock markets, shoulders have begun to droop in India and abroad.
As a slowdown looms, Indians remain optimistic, albeit cautiously so. The survey is the largest bi-annual study of its kind. The April round covered 28,253 Internet users in 51 markets. The previous leg was conducted on 26,000 people across 48 countries.
The burger giant hopes to open new vistas by coming to your doorstep.
As the market grows young, old brands go under the knife. In 1897, a young man named Ardeshir Godrej gave up law and turned to making locks. He went on to make safes and security equipment, and toilet soap from vegetable oil. He wouldn't have imagined that one day the business that started after his name would grow into a conglomerate with over Rs 7,000 crore (Rs 70 billion) in revenues, or that one of its top executives would wear long, red-streaked hair.
Publishing companies in India are betting big on real life stories from the world of business to woo readers.
Sweden ushers in the spirit of Christmas by attacking its winter pall of darkness. Four weeks ahead of Christmas, the Swedes deck up their windows with lighted 'Advent' stars. But paper stars, traditionally used to keep the darkness at bay, had been going out of fashion, caught in stagnant styles. Stars made of wood, metal and even Plexiglas were fast taking over until the year 2000.
DLF, Unitech, Emaar-MGF and the Ambience Group are in race to build the largest mall.Delhi and its suburbs are witnessing a race without a finishing line - the rush to build India's largest shopping mall. The players are the top names in the real estate business - DLF, Unitech and Emaar-MGF.
Mapunity's IT project to help Delhi tackle its traffic.
Based in the Cochin Special Economic Zone, Nikasu has managed to become the largest supplier of spring rolls and samosas to the US where it retails under the popular Laxmi brand (belonging to distributor House of Spices). In the UK, its products are sold as 'Taj' by Solanki Foods and are available at the supermarket chain Tesco. Another young but doughty exporter, Aakriti Foods, that makes Indian curries is also keen to launch its brand Mom's Pride in India.
Indrani Mukerjea is the founder and the newly-appointed CEO of INX Media. She also heads INX News. The youngest woman to head a media group in the world, Indrani Mukerjea spoke to Sayantani Kar on INX's bouquet of channels that will be launched in the next one-and-a-half years.
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